— AGGP Growth Alignment Scorecard
Find Out What’s Really Slowing Your Growth.
Before you spend more on marketing, technology, vendors, or lead generation, find out where growth is actually getting stuck.
When growth slows, the answer is not always more activity. The problem may be misalignment between sales, marketing, technology, vendors, messaging, and execution. The AGGP Growth Alignment Scorecard helps you identify where that friction may be occurring — and what to address first.
About 10 minutes • Immediate results • Emailed report • Downloadable PDF
35
Scored statements
7
Growth alignment areas
~10 min
Typical completion time
Free Access
The better first question
More activity is not always the answer.
When a company wants more growth, it is easy to default to more leads, another campaign, another platform, another agency, or more pressure on the sales team. But if the underlying growth system is misaligned, adding more activity can simply add cost and complexity.
Are the different parts of the growth engine actually working together?
AGGP point of view
Effort is not usually the problem. Alignment is.
What the Scorecard evaluates
Seven areas that directly influence how effectively your growth engine works together.
01
Sales Process & Follow-Up
Process consistency, ownership, response speed, pipeline friction, and sales/marketing handoffs.
02
Messaging & Value Proposition
Ideal-customer clarity, differentiation, message consistency, sales language, and win/loss insight.
03
Website & Digital Presence
The website’s primary job, analytics, traffic sources, channel contribution, and ongoing ownership.
04
Marketing Technology & CRM
CRM adoption, technology overlap, spend, system integration, and unused capabilities or shelfware.
05
Vendors & External Resources
Vendor scope, spend, measurable outcomes, duplication, gaps, and internal management burden.
06
Lead Generation & Nurture
Best lead sources, repeatability, acquisition economics, return, and nurture of not-yet-ready buyers.
07
AI Readiness & Opportunity
Current AI use, automation opportunities, governance constraints, leadership alignment, and practical next steps.
What you receive
A practical result you can use immediately.
Your overall Growth Alignment Score
Your alignment level
Scores for all seven assessment areas
Your three biggest potential growth constraints
Practical first moves to address the biggest issues
An immediate on-screen report
An emailed copy of your results
A downloadable PDF to save or share
This is not another generic marketing quiz.
It is designed to help leadership step back from day-to-day activity and identify where the growth system may be working against itself.
How it works
Three simple steps. A clearer view of what to address first.
1
Access the Scorecard
Get immediate access.
2
Complete the assessment
Answer five business-context questions followed by 35 scored statements across seven growth areas. Allow about 10 minutes.
3
Get your results
See your score and priority constraints immediately, receive the report by email, and save a PDF copy for your records or leadership team.
Who it is for
Built for leaders who want clarity before adding more spend or activity.
Business owners, CEOs, presidents, and senior leaders who want a clearer view of what may be constraining growth.
Sales and marketing leaders who suspect process, messaging, technology, vendors, or execution are not fully aligned.
Multi-location or distributed organizations trying to create more consistency across teams, systems, vendors, and markets.
Organizations investing in sales and marketing but lacking confidence about which activities are truly contributing to results.
Companies where growth has slowed even though the team is still working hard and spending money.
Get the Growth Alignment Scorecard
About 10 minutes • Immediate results • Emailed report • Downloadable PDF
Scorecard → Growth Diagnostic
Your results point to specific areas that may be constraining growth. The next step is not necessarily to spend more or add another initiative. It is to understand why those gaps exist, how they affect one another, and which changes are likely to have the greatest impact.
Want Help? Your Scorecard shows you WHERE. The Growth Diagnostic determines WHY.
AG Growth Partners Growth Diagnostic
$3,500
- Focused two-week engagement
- Discovery and working session
- Sales and marketing environment analysis
- Prioritized written recommendations
- 60-minute findings call
AGGP
Built from decades of sales and marketing experience.
The Growth Alignment Scorecard was developed by Allan Greer, founder of AG Growth Partners, drawing on 35+ years of experience across sales, marketing, production, and complex growth environments. The purpose is simple: help leadership identify the disconnects that activity alone can hide.
FAQ
What to know before you begin.
How long does the Scorecard take?
You should be able to complete the scorecard in about 10 minutes.
What will I receive when I finish?
You will see your results immediately, receive a copy by email, and have the option to save or download the report as a PDF.
What does the Scorecard measure?
It evaluates seven areas: Sales Process & Follow-Up, Messaging & Value Proposition, Website & Digital Presence, Marketing Technology & CRM, Vendors & External Resources, Lead Generation & Nurture, and AI Readiness & Opportunity.
Do I need to upload financial data or documents?
No. The Scorecard is a guided self-assessment based on business-context questions and scored statements. No file upload is required.
Does the Scorecard replace the Growth Diagnostic?
No. The Scorecard identifies where potential growth constraints may exist. The Growth Diagnostic goes deeper to determine why they exist, how they affect one another, and what should be addressed first.
Before you spend more, find out what’s really slowing growth.
In about 10 minutes, the AGGP Growth Alignment Scorecard can give you a clearer picture of
where your growth system may be misaligned — and where to focus first.
About 10 minutes • Immediate results • Emailed report • Downloadable PDF